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0:00:00So, you made over $11 million last year.
0:00:02And did you pay $0 in taxes?
0:00:03>> I paid $0.
0:00:04>> How is that legal?
0:00:05>> Government is essentially paying me to
0:00:08invest in rental real estate. That is my
0:00:11tax incentive. This is what people need
0:00:12to understand. Paying taxes is not
0:00:13patriotic. Stop paying the lazy tax. I
0:00:16don't want my dollar to just give me a
0:00:17dollar back in a write-off. I want my
0:00:19dollar to give me $2 back in a ride off.
0:00:21>> One of the biggest things I see with
0:00:22people, they don't even know how to ask
0:00:24for something. This is the most
0:00:26dangerous place to be in Cassidy is
0:00:28where you think you can see things. I
0:00:30can see about 5 miles down the road
0:00:33based off of my own understanding. But
0:00:35then you have people that have done more
0:00:37than you that can easily see 25 m down
0:00:40the road. I want to be a small fish in a
0:00:42big pond and I want to constantly be
0:00:44looking to grow.
0:00:45>> What's the biggest tax hack that every
0:00:46couple can do? What would it take to
0:00:48qualify your children to be on your
0:00:50business payroll? What is good debt?
0:00:52What is bad debt? An average person
0:00:54making $100,000 a year, can they pay $0
0:00:56in taxes?
0:00:57>> They may not want to hear the things
0:00:59that I'm going to tell them in order to
0:01:00pay zero dollars in taxes first. You
0:01:02have to separate yourself. My biggest
0:01:04statement is coming right out the bat
0:01:06and saying paying taxes is not
0:01:08patriotic. And anybody believes that
0:01:09paying taxes is patriotic is literally
0:01:11uneducated and the system is literally
0:01:13working for perfectly fine for people
0:01:15that are educated and people that are
0:01:16uneducated.
0:01:17>> So why is paying taxes not patriotic?
0:01:20It's not patriotic because taxes did not
0:01:22run our country. We didn't have taxes
0:01:24until about 117 years ago. Do the math
0:01:27on that. I mean, your great-g
0:01:28grandandmother like got to experience
0:01:31what it was like possibly to not have
0:01:32taxes. That being said, our United
0:01:35States government ran off what's called
0:01:36excise taxes. We collected taxes on
0:01:39tobacco and alcohol, and that's how the
0:01:41country ran, and we operated very well
0:01:43until we had a civil war. And that's
0:01:45when we started to say, let's sign a law
0:01:48that allows for us to take money out of
0:01:50people's paychecks in order to satisfy
0:01:52the war. But then that became permanent
0:01:54law. And over the years, it's just
0:01:56gotten worse and worse and worse. And
0:01:58when you throw in quantitative easing
0:02:00and the printing of money, we are left
0:02:02to front the bill for the government. So
0:02:04no, it's not patriotic to pay taxes.
0:02:06It's more patriotic to use the
0:02:08government system to avoid paying taxes
0:02:10because they put us here. And so you
0:02:12made over $11 million last year. And did
0:02:15you pay $0 in taxes?
0:02:16>> I paid $92,000 in federal taxes. I paid
0:02:19$0 in California state taxes.
0:02:21>> So how is that legal? And how does an
0:02:24average person be able to access the
0:02:26same amount of tax savings as you?
0:02:28>> What I do is I focus a lot of my time in
0:02:32looking for tax incentives. The tax
0:02:35incentives that operate within the tax
0:02:36code require you to spend money. So when
0:02:39people think that I don't pay any taxes,
0:02:41what they don't realize is I'm spending
0:02:43so much money in order to avoid taxes
0:02:47because I'm making investments that the
0:02:48government wants me to make, which
0:02:49simultaneously gives me massive amounts
0:02:52of paper loss, massive amounts of
0:02:53depreciation or tax credits. That puts
0:02:55me into the lowest of tax brackets. I
0:02:58mean, my tax bracket was essentially 1%
0:03:00last year, which is pretty awesome. But
0:03:02not too many people can say that because
0:03:04not too many people are making as many
0:03:05maneuvers as I'm making in one year. Can
0:03:07the average person make the same amount
0:03:09of maneuvers? Like if an average person
0:03:11making $100,000 a year, can they pay
0:03:13zero dollars in taxes?
0:03:14>> Yeah, they could pay zero dollars in
0:03:16taxes, but they may not want to hear the
0:03:18things that I'm going to tell them in
0:03:19order to pay zero in taxes. If you're
0:03:21only making hundred grand a year, you're
0:03:23probably paying maybe 15 25,000 on the
0:03:27high end in total taxes. So, wiping out
0:03:29$100,000 is as simple as giving money
0:03:32away to charity, putting a good
0:03:34substantial amount of money into a 401k,
0:03:36and probably investing in a traditional
0:03:38IRA. Just with those simple three
0:03:41maneuvers, you could probably wipe out
0:03:43uh 15 to $25,000 tax bill on 100k of
0:03:46income. But is that the smartest thing
0:03:47for somebody doing a 100k a year to
0:03:50spend their money on giving some of it
0:03:52uh you know, in charity? Of course,
0:03:53charity is important. Locking up so much
0:03:55money into a retirement account until
0:03:56they're 59 and a half. Yeah, I I don't
0:03:58think those are the right things. I
0:04:00would rather somebody who's making a
0:04:01hundred to $200,000 a year just focus on
0:04:04a high income skill and getting that
0:04:05themselves into a place where they're
0:04:06making three, four, $500,000 a year or
0:04:09more where they really have a tax
0:04:11problem.
0:04:11>> Let's say I decide to go be an
0:04:13entrepreneur, right? I'm an employee,
0:04:14but I'm going to start a side hustle.
0:04:16What's like my first step
0:04:18>> to structuring and avoiding or legally
0:04:21avoiding paying taxes? Yes. And let's
0:04:23say I I plan on making a million dollars
0:04:25a year. I'm at 50K right now, but I plan
0:04:27on making a million dollars a year. What
0:04:28is my path as a as a new entrepreneur?
0:04:30>> First, you have to separate yourself
0:04:32from the business. Now, that you're a
0:04:33new entrepreneur, know that you operate
0:04:35with a social security number, but your
0:04:36business operates with an EIN number the
0:04:38moment you decide to set up an LLC. So,
0:04:40you're going to take that EIN number, go
0:04:42to your bank, open up a business bank
0:04:43account, and make sure that you start
0:04:44doing bookkeeping and accounting for
0:04:47anything that you spend your money on.
0:04:48But before you start spending money on
0:04:50things, you first need to know what can
0:04:51I write off. The government doesn't give
0:04:53you a list of all these different things
0:04:54that you can write off, but they'll tell
0:04:56you under code section 162A, if the
0:04:58expense is ordinary to your business,
0:05:00necessary to your business, and
0:05:02reasonable to your business in the
0:05:04pursuit of income under IRS regulations,
0:05:06it could be a business deduction. So, a
0:05:08lot of people reach for their cell phone
0:05:10or cars, and they aren't able to write
0:05:12these things off if they're just
0:05:13employees. But when you're a business
0:05:14owner, you need a cell phone, you might
0:05:16need a car, you might need a website and
0:05:17a laptop. And you can convert everyday
0:05:19personal expenses that the natural human
0:05:21being has into business expenses because
0:05:24you decided to start a side hustle. So
0:05:26that is just basic rules number one.
0:05:28Let's go ahead and open up the bank
0:05:29account and make sure that we're
0:05:30treating that business separate than
0:05:32ourselves. And then let's make sure that
0:05:33we know what are the expenses that would
0:05:35be considered personal that I now can
0:05:37allocate over to business that are
0:05:38justifiably needed to run a business.
0:05:40Yeah, it was one of the first things I
0:05:41did when I uh started doing like some
0:05:43consulting work, service work. I started
0:05:45an LLC, started an escorp, collected
0:05:48escort, and then ran essentially a lot
0:05:50of my normal expenses that I now use for
0:05:52business under that escort and lost
0:05:54money for a little bit because my
0:05:56expenses outweighed my income in the
0:05:57beginning. Yeah. And I still have that
0:05:59LLC today. And I use that to run all of
0:06:02my service income, all of my like stuff
0:06:05that just comes in essentially uh to to
0:06:08run it through there. And I still have a
0:06:09lot of those same expenses running
0:06:11through there. And that has helped me
0:06:12actually get qualified for real estate.
0:06:14It's helped me a lot having a separate
0:06:15entity that is essentially my personal
0:06:17brand. Yes. Now, so is that something
0:06:20that you recommend people do is like if
0:06:22you're going to start a personal brand
0:06:23or sidehustle like is that the first
0:06:25step start an LLC or or like escorp or
0:06:28when do they need to start thinking
0:06:29about that?
0:06:29>> I think first proof of concept, right? I
0:06:31think we always sometimes get excited,
0:06:32so we'll run off run off to the first
0:06:34website that we see to go set up an LLC.
0:06:36And maybe setting up the LLC will give
0:06:38you that motivation to actually grow
0:06:39your business. But for many people, I
0:06:41can see that being a barrier for them
0:06:43actually getting started. They put all
0:06:45of these obstacles in the way. Well, I
0:06:46got to set up my LLC. Oh, I got to speak
0:06:48to a CPA. Oh, I got to get an attorney.
0:06:49I got to file a trademark. Bro, you got
0:06:51to make income. Go start running the
0:06:53business. Go prove a concept first. We
0:06:56could figure out the LLC certainly
0:06:57later. Yes, it's important to have the
0:06:59LLC to separate your liability to make
0:07:01sure you're tracking things right, but
0:07:02it's equally as important to prove a
0:07:04concept that you can truly run a
0:07:05business and make business profit
0:07:06outside of your nineto-5.
0:07:08>> That's right. It's not just about
0:07:09writing things off. It's like go make
0:07:10money.
0:07:10>> Yeah, absolutely.
0:07:11>> Go make money. Okay. So, you didn't use
0:07:14just write-offs to pay zero taxes,
0:07:16though, right? And so help help the
0:07:18audience understand the difference
0:07:19between like a write off and using
0:07:21different sections of the code
0:07:24>> where you're getting a like an outsized
0:07:27benefit.
0:07:28>> Yes.
0:07:28>> Yeah. So the depreciation cost
0:07:31segregation, right? Like how can you
0:07:33find ways to get an outsized benefit
0:07:35rather than just like buying stuff just
0:07:37to write it off?
0:07:38>> So I take leveraged investments in order
0:07:40to create massive write-offs. This is
0:07:42what people need to understand. I don't
0:07:44want my dollar to just give me a dollar
0:07:45back in a write-off. I want my dollar to
0:07:47give me $2 back in a write off. So, how
0:07:49can I do that? I'm going to take out
0:07:51leverage. Most business owners when they
0:07:53want to reduce their tax bill, well,
0:07:55they might just spend down the money
0:07:56inside of their business on stuff. I
0:07:58don't view spending your money on stuff
0:08:00as a tax strategy. We see business
0:08:02owners at the end of the year all the
0:08:03time just dumping money into ads. Sure,
0:08:05that could be profitable for you, but
0:08:06are you just spending money? Do you know
0:08:08if you're wasting money on those ads?
0:08:09Right? That being said, what if I were
0:08:11to reinvest some of my business profits
0:08:13outside of my existing business into an
0:08:16investment like rental real estate?
0:08:18Well, the government says, Carlton, if
0:08:19you invest in rental real estate and you
0:08:21are the person that is running that
0:08:23business, you get tax write-offs. And
0:08:25the write- off that we get to receive in
0:08:26real estate is depreciation, which is
0:08:28the purchase price of the entire
0:08:30building. So, if I take out a 20 if I
0:08:32put down 20% and take out an 80% loan,
0:08:35I'm able to write off the entire
0:08:37purchase price of that building, even
0:08:39though I leveraged 80% to get that
0:08:41asset. On a million-doll property,
0:08:42Cassidy, I'm looking at somewhere
0:08:44between a4 million and a $350,000
0:08:47deduction with a rental property that
0:08:50has good building value. If I come in at
0:08:53$200,000 down and I'm getting $300,000
0:08:55back in a year 1 write off, the
0:08:58government is essentially paying me to
0:09:00invest in rental real estate. That is my
0:09:03tax incentive. Now, it's just a matter
0:09:05of making sure, can I actually use that
0:09:07$300,000 that I got from that rental
0:09:09property to offset my other active W2 or
0:09:12my other active self-employed income
0:09:14that I have? And that's the secret sauce
0:09:16that we talk about. So Carlton just gave
0:09:18everybody essentially the key that
0:09:21unlocks true wealth I believe in this
0:09:23country, right? Obviously building a
0:09:25business and and going and growing your
0:09:26income. And then the second part of that
0:09:28is how do you reduce your taxes down to
0:09:30zero. And what Carl just described is
0:09:32exactly how you do that. So let's break
0:09:33it down just a little bit more because
0:09:35you said leverage assets uh to get, you
0:09:38know, you put $1 in, you get two or or
0:09:40$5 essentially out um on your on your
0:09:42leveraged investment. So, what is
0:09:44depreciation and why does it matter to
0:09:47everybody? I don't want to get too
0:09:48technical for everybody, but this is a
0:09:50really, really important topic for the
0:09:52average everyday American to understand
0:09:54the difference between a a regular write
0:09:56off.
0:09:57>> Yes.
0:09:57>> And depreciation and a paper loss on
0:10:00your tax return.
0:10:01>> Yes. So, depreciation by IRS definition
0:10:03is the recovery cost over time for a set
0:10:07asset. All different types of asset has
0:10:10what's called useful life to the IRS. If
0:10:13you buy a residential property, the IRS
0:10:16says that the wear and tear of that
0:10:18property is going to take 27 and a2
0:10:21years for you to fully recover the
0:10:23entire cost of that building. If it's a
0:10:25commercial building, the wear and tear
0:10:27and the wear down is only going to take
0:10:29about 39 years, which is a little bit
0:10:31longer than residential. So,
0:10:33depreciation is the ability for you to
0:10:35recover based on the wear and tear of a
0:10:38property. With laptops, for example, the
0:10:41IRS says, "Well, after 5 years, a laptop
0:10:43has been worn down, and you should be
0:10:45replacing a laptop every 5 years." So,
0:10:48for a business owner who buys a laptop
0:10:50inside of their business without using
0:10:51any tax strategy, would have to
0:10:53depreciate a piece of equipment like a
0:10:55laptop over the course of 5 years. But
0:10:58the government creates incentives for
0:10:59business owners such as code section 179
0:11:02which allows for you to write off a
0:11:03piece of qualifying equipment that has
0:11:06useful life of less than 20 years as a
0:11:09year 1 write off. So that Apple laptop,
0:11:11we can take the full purchase price of
0:11:13it whether or not you financed it. Now
0:11:15let's bring this over into rental real
0:11:16estate here. For example, if we have a
0:11:18property that depreciates over the
0:11:20course of 27 and 1/2 years, well, how do
0:11:22we get so much of this write off
0:11:24upfront? Well, we have to break the
0:11:26property down. And this is called a cost
0:11:28segregation study. Your property has
0:11:30what's called um tangible property. Um
0:11:33you have structural components and
0:11:35nonstructural components. Structural
0:11:37components are the loadbearing walls,
0:11:39the wood, the concrete, and the steel
0:11:41that actually makes up the property. The
0:11:43nonstructural components are considered
0:11:44the appliances, the flooring, and the
0:11:46shrubbery. All nonstructural components
0:11:49is what the IRS will allow for you to
0:11:50write off in as quickly as one year.
0:11:52Because anything that's considered
0:11:54non-structural has a useful life of
0:11:56either five years or 15 years. So when a
0:11:59tax professional like me gets hired to
0:12:01do a strategy like the cost segregation
0:12:04study, we're getting the cost of all
0:12:06this nonstructural components like all
0:12:09of the appliances and the fencing and
0:12:12we're segregating it from all the
0:12:13structural components, the loadbearing
0:12:15walls, the elevators, the foundation of
0:12:17the property. And we're going to write
0:12:18all of it off in year one. That can be
0:12:21anywhere from 20% of the building's
0:12:23value upwards sometimes to 35% of the
0:12:26building's value. And that is what we
0:12:28call a paper loss deduction from
0:12:29depreciation.
0:12:30>> Yes. And so the paper loss essentially
0:12:32is saying, well, I put a down payment on
0:12:35this property, right? I put 20% down on
0:12:38this investment property. It's a
0:12:39million- dollar property, so I put 200
0:12:41grand down, but I get to write off
0:12:43essentially the entire million dollars.
0:12:45Now whether that's in year 1 or year two
0:12:47or year three and what that ends up
0:12:49meaning is I spent less than I actually
0:12:52get to write off on my tax returns.
0:12:54>> Correct.
0:12:54>> Right. And that's what the leveraged
0:12:56portion means. Right. So if you go buy
0:12:58the laptop usually you're not financing
0:13:00a laptop. Right. You're not financing a
0:13:02laptop but usually. And so so you get to
0:13:04spend less and take the full deduction.
0:13:06>> Yes.
0:13:07>> Okay. So now and the cost segregation
0:13:10allows you to do that. Right. That was
0:13:11probably the most like in-depth,
0:13:12detailed, clear explanation of a of a
0:13:14cost segregation study I've ever had.
0:13:16And so now, what does that mean for a
0:13:18regular W2 employee? The engineer, the
0:13:22doctor, the lawyer, the mechanic, the
0:13:24plumber, the everyday American is like,
0:13:26okay, what does that all what does that
0:13:28all mean to me?
0:13:28>> Okay, what it means to you is you now
0:13:30have something that's viewed as not only
0:13:32an investment in the eyes of the IRS
0:13:34because real estate is a very hard true
0:13:36asset, but you also have a business in
0:13:38the eyes of the IRS. And if you're able
0:13:40to show the IRS that you're running an
0:13:42active business in real estate, meaning
0:13:45you put in a certain amount of hours of
0:13:47material participation management over
0:13:49your property's day-to-day operations,
0:13:51you can use that depreciation that was
0:13:53given to you with the cost segregation
0:13:55study to offset W2 income. So, if I'm a
0:13:58W2 taxpayer, how do I get to qualify to
0:14:01use real estate then to offset my W2
0:14:03income? The IRS created these rules and
0:14:05the rules are passive activity loss
0:14:08rules. If you're somebody that can show
0:14:10the government that you're spending 750
0:14:13hours in the entire year managing your
0:14:16investment property and you're able to
0:14:18show the government you're spending more
0:14:20time in real estate than your W2 or your
0:14:231099 job, which by the way is very hard
0:14:24for most taxpayers to do, now you're
0:14:26able to use the rental losses as active
0:14:29depreciation losses against active forms
0:14:31of income. This is where I personally
0:14:34find it very hard for someone who's
0:14:36single because if you're you're a single
0:14:38physician, you're going to have to show
0:14:40the IRS you're spending more time in
0:14:41real estate than you being a doctor, you
0:14:43being a lawyer, you being a dentist. But
0:14:46what if you had a spouse? Maybe your
0:14:48spouse could possibly not be working or
0:14:50taking care of the kids. This is where
0:14:52we see a lot of real estate
0:14:53professionals thrive is if they have a
0:14:55spouse that can qualify as a real estate
0:14:56professional, unless the spouse was
0:14:58already in real estate as a real estate
0:15:00agent or a broker. Now, I got pretty
0:15:03bored in 2020 like many people did and I
0:15:06went back to the tax code and I started
0:15:07to question how did the IRS view Airbnb
0:15:10and VRBO's because when you think about
0:15:11it this whole tax code around passive
0:15:14activity loss rules and being able to
0:15:15use depreciation, it was written back in
0:15:171986 as a part of the re tax reform act.
0:15:19But Airbnb and VBO didn't come out until
0:15:222011 and 2013. So, I wanted to know how
0:15:25does the IRS view an Airbnb business or
0:15:28a VBO business? And there was nothing in
0:15:30the tax code that explicitly said Airbnb
0:15:32or VBO. But what it did say was if you
0:15:35run a transient business, a transient
0:15:38business in the eyes of the IRS is a
0:15:41business that is being rented to
0:15:42customers on 7 days or less. So that was
0:15:46like a hotel or a motel-like business.
0:15:48You have an active business in the eyes
0:15:50of the IRS without having to spend 750
0:15:53hours. You just need to spend 100 hours
0:15:57of material participation and make sure
0:15:59that you're managing that Airbnb or
0:16:01short-term rental more than any other
0:16:02person. Fast forward to 2020. As I'm
0:16:06reading this, I'm thinking, well, this
0:16:08would be great to share with all these
0:16:09W2 taxpayers that couldn't qualify as a
0:16:11real estate professional. So, I'm going
0:16:13to go ahead and start my YouTube channel
0:16:14now and start sharing with people tax
0:16:16strategies, but I'm going to have a
0:16:18focus on real estate because I know that
0:16:20I can help not only self-employed
0:16:22individuals, but also the W2 that's
0:16:23working full-time to invest in real
0:16:25estate as a means to offset their taxes.
0:16:26>> That's right. All right. So, you
0:16:28mentioned something there, real estate
0:16:29professional status. Yes. And because I
0:16:31want to connect all the dots here for
0:16:32everybody because this is what I'm
0:16:33getting to again is like this is how the
0:16:35everyday American, the average American
0:16:38like creates generational wealth in
0:16:40their life without having to go become
0:16:41an entrepreneur, right? Not everybody
0:16:43wants to be an entrepreneur. Not
0:16:44everybody wants to be a YouTuber or a
0:16:46content creator or whatever, but they
0:16:48know they're supposed to buy real
0:16:49estate, but they have the regular job
0:16:51and so they don't get it. They don't
0:16:52usually get it. Yes. And they talk to a
0:16:54CPA, not Carlton Dennis, that says,
0:16:56"Nope, you're not allowed to offset your
0:16:58active income. Nope, you can't buy a
0:16:59property. Nope. All the IRS does not
0:17:01allow it. Right. But what you just said
0:17:03is the short-term rental loophole,
0:17:05right? Is if you go buy an Airbnb and
0:17:08you're an engineer, a doctor, a lawyer,
0:17:10essentially you can pay $0 in taxes.
0:17:13>> Yep.
0:17:13>> Yeah,
0:17:13>> that's 100% correct.
0:17:15>> Simple as that.
0:17:15>> Under code section 469, uh, CAP C7. You
0:17:19can go look it up in the code. Those are
0:17:20the passive activity loss rules. If you
0:17:22are an active participant over a
0:17:23short-term rental that's rented on a
0:17:25transient basis, meaning your customers
0:17:27are staying 7 days or less, and you
0:17:28spend 100 hours materially
0:17:30participating, you can perform costs,
0:17:32you can create paper losses, and you can
0:17:33never pay taxes if you don't want to,
0:17:35just like I do.
0:17:36>> That's right. And that's for the
0:17:37everyday American.
0:17:38>> Yes.
0:17:38>> All right. So, now I tell this is what I
0:17:41tell people about uh real estate
0:17:42professional status. The greatest hack
0:17:45that every couple can do is to have one
0:17:49spouse be a real estate professional.
0:17:52What's the biggest tax hack that every
0:17:55couple can do? What we're seeing is
0:17:58clients are qualifying their spouses as
0:18:00real estate professionals because when
0:18:03you do the math on it, most W2 taxpayers
0:18:05that are making a combined household
0:18:07income of around half a million and
0:18:09let's just say it's pretty split, it
0:18:12almost makes more sense for one of the
0:18:14spouses to focus on just managing the
0:18:16real estate portfolio and allowing one
0:18:18of the spouses to go run up the score.
0:18:20The reason why this is important is
0:18:22because your earning potential is being
0:18:25capped by how much taxes that you're
0:18:27paying. So rather than focusing on being
0:18:29able to invest, you're just making a
0:18:31little bit more money every year and
0:18:32then paying a lot more taxes every
0:18:34single year. Whereas, if you take your
0:18:36one person off the playing field,
0:18:38designate that one spouse to be the real
0:18:40estate professional, you're building
0:18:42wealth in real estate, allowing for
0:18:44someone else to pay down your mortgage
0:18:46while simultaneously giving yourself
0:18:48these real estate losses that you
0:18:50arbitrageed from someone else paying
0:18:52down your debt. Now, when you go to file
0:18:54your return, your husband or you are
0:18:56receiving this huge refund back, and now
0:18:59you guys are in a place where you have
0:19:00this extra money that you can go and
0:19:02reinvest into another rental. This is
0:19:03what we're seeing a lot of our clients
0:19:05doing. I would say a majority of them
0:19:06are having their wives run the real
0:19:09estate portfolio because wives tend to
0:19:10be more hands-on with the children so
0:19:12they can balance being parents, which is
0:19:14the most important job, and also being a
0:19:16real estate professional for the family.
0:19:17>> I think this is one of the most
0:19:18patriotic and familyoriented things that
0:19:20you can do. I think having one spouse,
0:19:22whether it's the husband, the wife, the
0:19:24husband, husband, wife, wife, like
0:19:25whoever it is, whoever is the highest
0:19:27income earnner, the doctor, the lawyer,
0:19:29the engineer, whoever is making the most
0:19:31amount of money, they keep working their
0:19:33job, right? They that is the highest
0:19:35leverage activity that they can do,
0:19:36right? Is go make the most amount of
0:19:38income, active income.
0:19:39>> And then the other spouse, especially if
0:19:42they have kids, they get to now quit
0:19:44their job. They don't have the 40, 60
0:19:46hours, whatever they were working before
0:19:47for minimum wage or even 50, 60, even
0:19:50100k a year. If you quit your job, you
0:19:53get to stay at home with the kids, you
0:19:55become a realtor, a broker, like a
0:19:58property manager, anything in the real
0:20:00estate business.
0:20:02>> Yes.
0:20:03>> And with with one property, you can
0:20:06offset all of the taxes of the other of
0:20:08the other individual.
0:20:09>> Yeah. You have the ability to. And the
0:20:11beautiful part is is you're a business
0:20:12owner, too, right? You're not just a
0:20:15manager over the real estate. You're
0:20:16running a real estate management
0:20:17company. We can have the LLC that holds
0:20:19the investment property, but why not
0:20:21have an LLC that manages that LLC that's
0:20:23holding the investment property? So now
0:20:25the spouse gets paid for managing over
0:20:27the real estate, giving the spouse the
0:20:28ability to take deductions that the
0:20:29spouse would have never been able to
0:20:31take as well. It truly turns the
0:20:33family's lifestyle into a tax writeoff.
0:20:36Now, when the family wants to go on a
0:20:37family vacation, they're not going on a
0:20:39family vacation. They're going to go
0:20:40view an investment property somewhere,
0:20:42sit down, learn more about real estate,
0:20:43and bring their kids with them because
0:20:45that's how families should operate as
0:20:47they're building wealth and taking
0:20:48vacations.
0:20:49>> Okay. Family family oriented. Let's talk
0:20:52about putting children on payroll.
0:20:55>> Yes.
0:20:55>> Well, when, how, why is it a benefit?
0:20:58What what would it take to qualify your
0:21:00children to be on your business payroll?
0:21:02>> Yeah. So, to qualify children to be on
0:21:03payroll, they have to be doing bonafide
0:21:05work. Most children that we see go on
0:21:06payroll are typically child models early
0:21:08on. on. And so if they're like 3, four
0:21:10years old, the most they're going to be
0:21:11able to do for a business is probably be
0:21:13a child model. And no, they're not going
0:21:14to make $15,000 a year. They're going to
0:21:16make something more reasonable to their
0:21:18age. But as your children start to grow
0:21:20up, they can play the janitor for your
0:21:22business or play the social media uh
0:21:24manager, social media marketer for your
0:21:26business, helping you post on Instagram,
0:21:28helping you post on Facebook, might even
0:21:30respond to some emails and pick up some
0:21:32trash inside of the family office. These
0:21:34are tasks although they may seem small
0:21:37actually aids the family. Why? Because
0:21:39you can shift income from your S
0:21:41corporation into a family management
0:21:43company LLC and you can pay your
0:21:46children from that family management
0:21:47company a bonafide salary giving you the
0:21:50business owner the tax deduction without
0:21:52you having to pay payroll taxes for your
0:21:54kids and possibly in some states not
0:21:56have to file a payroll tax return or
0:21:58file any tax return in that matter. But
0:22:01what the smart thing to do is to open up
0:22:03the Roth IRA, custodial Roth IRA for
0:22:05each one of those ch kids and stuff
0:22:07$7,000 in. Now, with the money that
0:22:09neither you and I pay taxes on, we get
0:22:11to go ahead and designate some of that
0:22:13money to be taxfree for our kids,
0:22:14growing for a lifetime, and leave the
0:22:16rest to be available for when we need to
0:22:18pay for their tuition.
0:22:19>> Okay. Is there any limit to the amount
0:22:20of work or hours I can I can give my
0:22:22kids to go to go work?
0:22:25>> No, I mean, it's it's got to be
0:22:26reasonable within, you know, working
0:22:27guidelines applicable to the state. You
0:22:29have to follow all the state mandate
0:22:31laws that you would follow if you were
0:22:32hiring um a regular employee.
0:22:34>> Dang. Yeah.
0:22:35>> No, I'm just kidding. I'm sure you've
0:22:37read Rich Dad Poor Dad.
0:22:39>> Oh, absolutely.
0:22:39>> Right.
0:22:40>> Staple.
0:22:41>> Staple. That's when I first learned
0:22:42asset liability. Right. After I read
0:22:44that book, I was like, I'm never going
0:22:45to buy liability ever again, which is is
0:22:48not really true, right? Like, you know,
0:22:49you can't live that way.
0:22:50>> That book simplified for me how people
0:22:52view money, how poor people view money,
0:22:54how middle class view money, and how
0:22:56rich people view money. Poor people view
0:22:58money as a means for them to just simply
0:23:00pay their bills. The middle class view
0:23:02money as a means for them to pay their
0:23:04bills on time and have good credit so
0:23:06they can buy things they can't afford
0:23:08and liabilities. And the rich use money
0:23:11to make more money. It was very clearly
0:23:13outlined in that book. But most
0:23:14importantly, the underlying message is
0:23:16that if you do what the government wants
0:23:17you to do, you could literally pay 0% in
0:23:19income taxes, live off cash flow. That's
0:23:20also the underlying message that he was
0:23:22trying to give in that book. And by me
0:23:24putting out content is truly to try to
0:23:27help extend Robert Kiyosaki's legacy,
0:23:29but in my own way, knowing that I'm a
0:23:31tax professional and he's not.
0:23:32>> Yeah. But he really hammered it home.
0:23:34Asset liability. And then it, you know,
0:23:36it's an allegory of like the mentality
0:23:38of of the poor versus the rich. And I
0:23:40grew up I grew up middle class, go to
0:23:42school, get a degree, like save save,
0:23:44401k, the mortgage was paid off early.
0:23:47>> Yes,
0:23:47>> debt is bad. Debt is bad. But you see
0:23:51Kiyosaki all the time saying, "I've got,
0:23:53you know, I think he's got one billion
0:23:54in debt right now or something, right?"
0:23:55So, what is good debt? What is bad debt?
0:23:59>> Yeah. Uh, good debt is debt that makes
0:24:02you more money. Uh, bad debt is debt
0:24:05that takes away from you being able to
0:24:06build. Bad debt is debt that comes in
0:24:08the form of large interest fees such as
0:24:11credit card debt. And the reason why
0:24:14people are afraid to get into debt is
0:24:16because they've been told that debt can
0:24:17be bad. They've never been told that
0:24:19debt can be used as a tool to help you
0:24:20build more money. So, you'll see
0:24:22business owners taking out lines of
0:24:23credit, business loans to continue to
0:24:25grow their business. Or better yet,
0:24:27you'll see people borrowing from their
0:24:29own properties, uh, HELOCs, home equity
0:24:31line of credits or cash out refinances
0:24:33to invest in more real estate. Why are
0:24:35they doing this? Because they want to
0:24:37give their their dollars more than one
0:24:39job. And by being able to take out
0:24:40leverage, they can use tax-free income
0:24:43sometimes if they're taking out loans
0:24:45from themselves personally to be able to
0:24:46give their dollars more than one job.
0:24:48It's cool to be able to say, "Yeah, I
0:24:50don't have any debt." But it's also
0:24:52equally as awesome to be able to say,
0:24:53"Dude, I have a massive amount of debt
0:24:55and I strategically did this on purpose.
0:24:58Look at how much cash flow is coming in
0:25:00that I've been able to arbitrage off of
0:25:02the debt that I've been able to
0:25:03receive." So, it is truly a game. Those
0:25:06that are are trying to build wealth fast
0:25:08are going to look for the different
0:25:09avenues to build wealth fast. How can I
0:25:11partner with somebody express an idea so
0:25:14I can go and build my money quicker
0:25:16versus just saying, "Oh, I don't want to
0:25:17take on any partners. I'd rather be
0:25:19debtree." This is a slower path. Could
0:25:22be guaranteed sometimes. It just very
0:25:24slow path. And you know, you're going to
0:25:25have to weather inflation and and some
0:25:27hard times. This is a fast track towards
0:25:30building wealth. And I'm always on the
0:25:31fast track for sure because time value
0:25:33of money tells me it's more important
0:25:34for me to make more money right now so I
0:25:36can spend it with my loved ones knowing
0:25:37that I don't know where the tax code is
0:25:39going to be. Uh where interest rates are
0:25:40going to be or where a COVID 2028 is
0:25:42going to be. I'm focused on right now.
0:25:44>> That's right. I just did an episode on
0:25:45ownership and that ownership is
0:25:46patriotic and ownership is control over
0:25:49your destiny and ownership is control
0:25:50over your future. And if you wait to
0:25:53save up all cash for a house or whatever
0:25:56you're trying to buy, it's it's never
0:25:57going to happen. number one, and you're
0:25:58still under control of your of your job,
0:26:01your employer, or whatever is dictating
0:26:03your reality. Right. So, if you're if
0:26:05you're too scared to go get debt on a
0:26:07property, you're never going to be able
0:26:09to take ownership for your own for your
0:26:10own life. Yep.
0:26:11>> Right. And and so, how much is real
0:26:13estate a component of tax strategies for
0:26:16you and for your clients?
0:26:17>> I would say real estate is like a big
0:26:19component for for my clients. It's
0:26:21become less of a component for me
0:26:23because I've been able to start
0:26:24diversifying over time. I think it's
0:26:26important to go deep first before you go
0:26:28wide. So, I went all in on real estate
0:26:29as my main strategy. And then now that
0:26:31I've amassed quite a bit of real estate
0:26:33and I have tons of debt, now I'm like,
0:26:35"Okay, I want to diversify a little
0:26:37bit." Now, I'm starting to get into oil
0:26:38and gas wells. Why? Because I can get
0:26:41almost the same amount of depreciation
0:26:42that I'm getting from rental real estate
0:26:44by investing in an oil and gas well, but
0:26:46now I'm not taking on debt to invest in
0:26:47an oil and gas well, right? I don't have
0:26:49a mortgage loan to have to worry about
0:26:51paying back even though I'm investing
0:26:53money into a depreciating asset. Um, and
0:26:56then also I've been putting money into a
0:26:57movie film projects underneath IRC 181.
0:27:00Uh, you can invest money into the
0:27:02production of a movie film and receive
0:27:04tax deductions for it. Some of these
0:27:06movie producers that are producing these
0:27:07movie films that qualify for these 181
0:27:10tax credits for taxpayers, they will go
0:27:13ahead and sell or finance the entire
0:27:15production cost of the movie to
0:27:17investors. This allows for investors to
0:27:19get a multiple on their investment,
0:27:22similar to how you're able to leverage
0:27:24uh an investment property for
0:27:25depreciation or a vehicle and claim so
0:27:28much of a write- off. So, for every $1
0:27:30that goes into a movie film, uh my
0:27:32investors are taking on $3 of recourse
0:27:35debt, but they're able to write off
0:27:36their investment. So, they're $4 uh tax
0:27:39write-off off of that $1 invested.
0:27:41>> So, why do this movie write off versus
0:27:43like a real estate write off? because of
0:27:46the leverage, right? If I'm able to get
0:27:48a four to one on my money, if I put a
0:27:50$100,000 into a movie film project, I
0:27:54might get a $400,000 deduction year one.
0:27:57That same $100,000 may only buy me a
0:27:59half a million dollar property and
0:28:01result in only maybe $80,000 worth of
0:28:04depreciation where I'm getting a
0:28:05$400,000 write-off. If you multiply that
0:28:07400,000 times my 37% tax bracket as
0:28:10opposed to that $80,000 deduction times
0:28:12my 37% tax bracket, I'm equally
0:28:15benefiting more by doing that movie film
0:28:17investment. The issue is is I'm
0:28:19investing money into a movie film. More
0:28:21speculative. Is the movie going to do
0:28:22well? Is it not going to do well? It's
0:28:24not a hard asset like real estate where
0:28:26I can go touch it physically. It is an
0:28:28asset, but it's different, right? And so
0:28:30I'm super illquid in this asset class.
0:28:33has the ability to cash flow, has the
0:28:34ability to make money, but not every
0:28:36movie makes money. So, I like to layer
0:28:39tax strategies. I have my tried andrue,
0:28:41my real estate, my oil and gas, my solar
0:28:44tried and true, but then I have some of
0:28:45these alternative investments as well
0:28:47that combine with what I'm doing that
0:28:49can really boost my tax savings for me.
0:28:51>> Should people just be investing for the
0:28:53tax savings?
0:28:53>> No, absolutely not. You can go broke
0:28:55investing for tax savings. I've seen it
0:28:56happen where people are focused so much
0:28:58on trying to pay nothing in taxes that
0:29:01they have zero income and they're
0:29:03illquid. You have to balance liquidity
0:29:06and tax savings. And sometimes I'll tell
0:29:08you it may not make sense for you to
0:29:09even focus on tax strategy because
0:29:11you're so illquid at the time. So we
0:29:13have to really assess are you going to
0:29:15have years in which you're going to make
0:29:16high income, years in which you might
0:29:17make lower income because that can
0:29:19dictate how we choose to buy assets.
0:29:21Maybe we buy assets in year in which you
0:29:23have high income and we take some years
0:29:24off and we just pay the lower tax rates
0:29:26in years in which you have lower income
0:29:28versus trying to always get to zero.
0:29:30>> Where did you start learning this stuff,
0:29:31Carlton?
0:29:32>> My mom. My mom taught me. I uh grew up
0:29:35here in uh Orange County and my mother
0:29:38moved out of Compton, California, Los
0:29:41Angeles with my dad and they told
0:29:43themselves they were never going to go
0:29:44backwards. and my mom became an
0:29:46entrepreneur and my dad worked for the
0:29:47city of LA and my mom decided to uh
0:29:50start her own practice and hired her
0:29:52first uh associate and that associate
0:29:54led to four, five, six, she built an
0:29:57entire team. Um but by the time that I
0:29:59started understanding how my mom was
0:30:00making money, I was about ready to go
0:30:02off to college to try to become a
0:30:03football expert. So I wasn't really
0:30:04interested in taxes. It wasn't until I
0:30:06graduated college, didn't go to the NFL,
0:30:09started at my own side hustle for
0:30:11personal training, got a letter in the
0:30:12mail from Uncle Sam that told me, "Hey,
0:30:14uh, you owe us money." Um, I looked at
0:30:16my bank account and I'm like, "Hold on a
0:30:18second. They say I owe them more than
0:30:20what's in there. Now, I should call
0:30:23somebody." Who should I call? America's
0:30:25Tax Lady. My mother, Miss Carla Dennis.
0:30:27And at the time, my mother's firm was
0:30:28maybe about 15 to 20 professionals deep.
0:30:32and I sold her on the idea of wanting to
0:30:34start a sales division. I was already
0:30:36working for a sales company. I was
0:30:37already getting sales background. I
0:30:39boughten a couple Grant Cardone books.
0:30:40So now I felt like I can go and sell in
0:30:42her company. And when I joined her
0:30:44company, I'll be honest with you, it was
0:30:45a rocky start. I didn't understand
0:30:46anything about taxes. I was super green.
0:30:48Even though I lived in a tax house, but
0:30:51I got to hear from customers and what
0:30:52their issues were, how they felt like
0:30:54their CPAs were just giving them the
0:30:56same runaround, how they had to turn
0:30:57into Google, Wikipedia to figure out how
0:30:59to how to mitigate their taxes. and my
0:31:01mother sold tax planning services, which
0:31:04is completely different than a normal
0:31:06CPA firm. Most CPA firms just focus on
0:31:08tax prep and bookkeeping, but she
0:31:10focused on tax strategy. That requires
0:31:12you to know how to communicate advanced
0:31:14techniques to people. So, what I did was
0:31:16I put a black voice recorder in her
0:31:19office one day and it recorded eight
0:31:21hours of content. I had it it sent over
0:31:23to rev.com and the next day I had an
0:31:26entire script of eight hours of my mom
0:31:28communicating tax strategy. And I
0:31:30studied that and that's how I became um
0:31:32able to sell. Wasn't until I got, you
0:31:34know, embarrassed on the phone one time
0:31:36with somebody that I decided, you know
0:31:38what, just because I can sell doesn't
0:31:40mean I have the license. It doesn't mean
0:31:41I have the skill set to be able to
0:31:42actually help somebody. And that was
0:31:44when I decided to go and get my tax
0:31:46license.
0:31:46>> Okay. So, you put a recorder in your
0:31:48mom's office. Did she know that you were
0:31:50recording?
0:31:50>> Oh, yeah. Absolutely. I had to disclose
0:31:52that information to her. I honestly had
0:31:53no other choice. I was already working
0:31:54in her company for a month and I was on
0:31:56commission base. And when you make your
0:31:58own commission or when you make your own
0:32:00uh job description before you join your
0:32:02mom's company and you say you want to
0:32:03make commission only, you better go make
0:32:05some commission. I went four weeks
0:32:07without making anything. So I had no
0:32:10other choice but to literally sit in her
0:32:11office and learn from her. But when I
0:32:13started sitting in her office, these
0:32:15conversations got long. They got dragged
0:32:16on. So I said, "Okay, I'm going to put a
0:32:18recorder in here so I can try to
0:32:20understand this stuff later." And that's
0:32:21when I got it sent to rev.com and was
0:32:23able to decipher that information and
0:32:25build my own script to start selling for
0:32:27her.
0:32:27>> Did you ever go back to being a personal
0:32:28trainer?
0:32:29>> I kept my personal training going up
0:32:30until I closed my first tax planning
0:32:32deal. I was selling personal training
0:32:34for $200 a month and it was very hard to
0:32:36get clients because social media was
0:32:38super new. A lot of people weren't
0:32:39really on Instagram like that. You
0:32:40didn't have IG reels yet. There was no
0:32:42Tik Tok yet when I graduated college.
0:32:44So, it was super new. So, what I ended
0:32:46up doing was I would study tax planning
0:32:49and then work on my side hustle in the
0:32:51afternoons and build out uh uh training
0:32:54programs, but I only sold maybe three to
0:32:55four training programs a week. Maybe
0:32:57only made about $1,000 a week. When I
0:32:59sold my first tax plan, it was $20,000.
0:33:03Instantly, within 30 minutes, I had a
0:33:05$2,000 commission check provided to me
0:33:08right then and there. I knew right then
0:33:10and there that if I could master how to
0:33:12sell $20,000 tax plans in a 30-minute
0:33:14window, I was going to run up the score.
0:33:16And that's exactly what I did. I ran up
0:33:18the score and honestly created another
0:33:21issue. Now my mom had another problem.
0:33:23Carlton has figured out this sales
0:33:24thing. I have to go figure out how to
0:33:26hire all these tax pros and figure out
0:33:27how to fulfill on all this work. And
0:33:29that's when her company started to grow.
0:33:30And that's when I realized I had a power
0:33:32in being able to help people with tax
0:33:34strategy, too. Did you know you were
0:33:36like becoming an entrepreneur or a
0:33:38business owner or were you just
0:33:40thinking, "Oh, I'm solving this problem
0:33:42of I got this big tax bill. I got to go
0:33:43I got to go pay it."
0:33:44>> No, I just knew that I was always meant
0:33:47to have my own thing. And I think that's
0:33:48part of the reason why I went into
0:33:49personal training. Like I knew I was
0:33:51always meant to have my own thing, but I
0:33:52also viewed myself as someone that was
0:33:55going to study my way into becoming a
0:33:57doctor or physician cuz I majored in
0:33:59kinesiology and minored in nutrition.
0:34:01And so a part of me was like, well, if
0:34:03this whole football thing doesn't work
0:34:04out, maybe I'll become a physical
0:34:05therapist or a personal a personal
0:34:07trainer for NFL athletes. But when
0:34:09reality sets in and you need to have
0:34:11like five years of experience to do this
0:34:13or 10 years of experience to even apply
0:34:15for this job, I'm like, "Okay, well, let
0:34:17me just go get a job somewhere and then
0:34:19start a side hustle like many people
0:34:21do." And that side hustle showed me how
0:34:24hard entrepreneurship is, how difficult
0:34:27it is to grow something when you don't
0:34:29when you don't have someone mentoring
0:34:31you. And so me joining my mom's company
0:34:33was me able to see a business owner who
0:34:36had been a business owner for over 25
0:34:38years, systems, process, operations,
0:34:41management meetings, a sales team, a
0:34:43marketing team, an HR department, how to
0:34:45communicate with staff, why you need to
0:34:46be punctual. It really showed me how to
0:34:49be a business owner. So when I started
0:34:52building up my own personal brand on
0:34:54social media, putting out tax cont
0:34:56content and eventually started my
0:34:58YouTube channel, I kind of had a good
0:35:00footing on what to do next in order to
0:35:02build a business around the newfound
0:35:04income that I was starting to receive.
0:35:05>> And so what do you say to people that
0:35:06maybe don't have a mom that's a 25-y
0:35:09year entrepreneur? Yeah.
0:35:10>> Cuz do you credit like you know there's
0:35:13the Bill Gates effect. Bill Gates was
0:35:15like a block away from the world's
0:35:17largest supercomputer and he had access
0:35:19to it, right? Like would we have had
0:35:21Microsoft without that? I don't know.
0:35:22Would we have Carlton Dennis without his
0:35:25mom? Or would there be a different
0:35:26version of you that's still an
0:35:27entrepreneur, still making 11 million a
0:35:29year, still, you know, helping people
0:35:30with tax or what would it look like?
0:35:32>> I don't know. I think for sure still an
0:35:34entrepreneur probably not in taxes. If
0:35:36it wasn't for my mom, I definitely
0:35:37wouldn't have fallen back on taxes. It's
0:35:40so funny. My mom always told me, she
0:35:42always said, "This tax business is going
0:35:45to be yours someday. you'll you're gonna
0:35:47go off and do something, Carlton, and
0:35:48it's going to be extraordinary and
0:35:49you're gonna find a way back to this
0:35:51company.
0:35:51>> And I I never wanted to believe her
0:35:53because I never wanted to do taxes. I
0:35:54was like, dude, taxes is so boring. This
0:35:56is like something people just have to do
0:35:57for the government. Like, is my mom a
0:35:59government worker? Is she her own? Like
0:36:01I I had no concept of what a tax
0:36:03professional actually really was doing.
0:36:04I thought they were government workers.
0:36:06And sure enough, you know, I fell into
0:36:09this thing. And what it really comes
0:36:11down to is just this unwavering
0:36:14passion to just want to help people,
0:36:15man. Whether it's me giving you a
0:36:18workout program and you feeling
0:36:19something about that, or me helping you
0:36:21save $100,000 on your taxes and you
0:36:23feeling something about that, that
0:36:24feeling, that dopamine high that I get,
0:36:26seeing somebody go through that
0:36:28transformation was what I was craving.
0:36:29It didn't have to be personal training,
0:36:31but it did have to happen in my life.
0:36:33And I'm grateful that it happened with
0:36:35taxes because me being able to save
0:36:37somebody money in my mind gives them
0:36:40infinitely more opportunities than just
0:36:42being able to help them, you know, get a
0:36:43six-pack or, you know, look good for one
0:36:46summer vacation. It gives them
0:36:47infinitely more opportunities to create
0:36:49more memories with their family, uh, to
0:36:51keep someone on this earth longer that
0:36:53wasn't meant to be on this earth as long
0:36:55because they got the resources from the
0:36:57efforts that we were able to put in from
0:36:59you doing tax strategy, right? That to
0:37:02me is like the best feeling in the
0:37:03world.
0:37:04>> I think what you're getting at is
0:37:06because I struggled with even starting
0:37:07my community around short-term rentals
0:37:09because I was like burned out on real
0:37:10estate because that's the path that I
0:37:11went was like I went all in, right? I
0:37:13went deep. I went deep and I got burned
0:37:15out and I I resisted starting a
0:37:18community around it because I was like,
0:37:19"Oh, everybody already knows. There's
0:37:20other people already doing it. I don't
0:37:22need to do it. Why me?"
0:37:23>> Yeah.
0:37:23>> But this fire was burning inside of me
0:37:25and it really came down to wanting to
0:37:28help people. Yes. And like literally
0:37:30literally everything that we're talking
0:37:31about short-term rental loophole like
0:37:33regular people that are working their
0:37:34job that are [ __ ] just can't stand
0:37:36it. They don't they get two weeks a year
0:37:39with their family. Like are you kidding
0:37:40me? Yeah.
0:37:41>> That's not patriotic.
0:37:42>> No.
0:37:43>> That's not American. I mean it's that's
0:37:45what it is now. Yep.
0:37:46>> But like
0:37:47>> two weeks a year with your family,
0:37:49>> you're capped on your on your salary.
0:37:52You you might get a raise that is less
0:37:55than inflation.
0:37:56>> Yeah. And you can't escape living the
0:37:59same day over and over and over again.
0:38:00And so I'm describing where I was five
0:38:02years ago. And I I don't want to let
0:38:04that happen to anybody else. And all I
0:38:06want people to know is the short-term
0:38:08rental loophole will set you free. Yeah.
0:38:10>> And that's the beginning. That's just
0:38:12the beginning. And then you can go do
0:38:13whatever you want. Like you don't need
0:38:15to be an entrepreneur like Carlton. You
0:38:16don't need to go be a content creator,
0:38:18but you get to go be a mom, a dad, a
0:38:20brother, a son, an uncle, like whatever
0:38:21you want to go be. And that to me is
0:38:23what I see in you as like true purpose
0:38:25behind what you're doing.
0:38:26>> Wow.
0:38:27>> Right. It's Yeah. It's about making
0:38:28money, of course. Yeah.
0:38:29>> But when you learn that making money
0:38:31gives you more resources to go help more
0:38:33people, correct?
0:38:34>> That's when it that's when it changes.
0:38:35>> You're You nailed it on the head and I
0:38:37tell people this all the time. You think
0:38:39the safe thing to do is to just rely on
0:38:41your one salary that you have. It's
0:38:43actually infinitely more risky to do
0:38:45that because you're planning on one
0:38:46person paying you for the rest of your
0:38:48life and then simultaneously you're
0:38:50planning on that person knowing how to
0:38:51beat inflation for you for the rest of
0:38:54your life. To know when it's time for
0:38:55you to cover a medical bill or deal with
0:38:58a life circumstance they need to be able
0:39:00to support you off of that one stream of
0:39:02income. That's a lot of responsibility
0:39:04that you're giving to one person that
0:39:06also has their own family and their own
0:39:08personal interests and they utilize
0:39:10employees to be able to bolster their
0:39:11own wealth. That's how entrepreneurship
0:39:13is, right? So, I think it's infinitely
0:39:15more important for you to have your own
0:39:17thing. Even if your own thing doesn't
0:39:18reap you tons of money, it's just
0:39:20important to have control because we got
0:39:22to see firsthand what CO did to a lot of
0:39:24employees that just got completely
0:39:26decimated or a lot of businesses that
0:39:28just aren't operational anymore
0:39:29entirely.
0:39:30>> And so, for someone that's like the the
0:39:32person that I just described, maybe they
0:39:34do want to be an entrepreneur, but they
0:39:35literally have no idea or they don't get
0:39:37how to make money. What can you tell
0:39:39them about making money to give them
0:39:42some confidence to go start?
0:39:44>> Being being around people who are
0:39:46obsessed with making money or are
0:39:49teaching about ways to make money will
0:39:51rub off on you. And you have to be okay
0:39:53with that because if you don't have a
0:39:55lot of money or you're not making a lot
0:39:57of money, the most important thing for
0:39:58you to do is to go attach yourself to
0:40:00somebody that is passionate about making
0:40:02money or knows how to make money.
0:40:04Because what happens is is we are
0:40:06byproducts of habits that we've
0:40:08established. And a lot of the habits
0:40:10that I established early on were habits
0:40:12of an athlete, somebody that's going to
0:40:14wake up early, go to the gym, work out,
0:40:16but that doesn't lead always to dollars
0:40:18in my bank account. I could be super
0:40:20passionate and super hardworking. I want
0:40:22to go work harder, but that doesn't
0:40:24always mean that I'm going to go make
0:40:25more money. So simply working hard isn't
0:40:27going to make you money. Your
0:40:27environment is going to help dictate how
0:40:29you make money. And if you don't have an
0:40:30environment where you have people that
0:40:31are talking about money, talking about
0:40:33debt, talking about investments, well,
0:40:34how can you shake up your environment?
0:40:36Carlton, I live in, you know, BF Idaho.
0:40:40Okay. Well, how about you get on to a
0:40:41webinar tonight because you have Wi-Fi
0:40:44and you go get into a community of other
0:40:46people that are on coaching calls
0:40:47because those are the people that you
0:40:48need to surround yourself with because
0:40:50your environment doesn't allow for you
0:40:52to be able to go walk outside of your
0:40:53door and just go talk money up the
0:40:55street at the local Starbucks.
0:40:56>> Proximity is power.
0:40:57>> Absolutely. And always be. Proximity is
0:40:59extremely powerful because what it does
0:41:01is you get around the energy and things
0:41:04feel different. The way that money flows
0:41:07and the way that people speak, the way
0:41:08they act, the communication, the
0:41:10everything is totally different in an
0:41:13environment where there's like building
0:41:15and creating and abundance and and
0:41:17helping. Yes.
0:41:18>> Right. And when you're around it, you
0:41:19realize that a lot of people are
0:41:21collaborating. Yep.
0:41:22>> Right. It's not competing. And I think
0:41:24the middle class, especially in
0:41:25corporate, they see it as someone else's
0:41:28as a competition. Oh, they're making
0:41:29more than me or or like I need to
0:41:31they're taking my work from me.
0:41:33>> When when you're out in the real world,
0:41:35especially nowadays with social media
0:41:37and like supporting and there there's
0:41:38just so much money out there,
0:41:40>> like everybody's supporting each other,
0:41:42everybody's collaborating.
0:41:42>> Yes.
0:41:43>> Right. And then you see how money is
0:41:45actually spent. You see how it's made.
0:41:47You see people ask for it.
0:41:48>> Yes.
0:41:49>> Right. Because I I think one of the
0:41:51biggest and and you tell me if I'm
0:41:52wrong, but like one of the biggest
0:41:53things I see with people in the Midwest,
0:41:55never been an entrepreneur, they don't
0:41:57even know how to ask for something.
0:41:59>> It's true.
0:42:00>> Right. Yeah.
0:42:01>> And I and I see people and I have so
0:42:02much love and like I want the best for
0:42:05people, but they have to be ready to be
0:42:06able to do it.
0:42:07>> 100%. And it it comes down to
0:42:10>> leveling up. And when you're leveling
0:42:13up, you have to know that you're going
0:42:14to go into rooms that you feel like
0:42:16you're not supposed to be in. That is
0:42:18what leveling up is supposed to feel
0:42:19like. I went into a room where they're
0:42:21talking about cryptocurrency. I don't
0:42:22know anything about cryptocurrency, but
0:42:24guess what happens when you go into a
0:42:26room where people are talking above you
0:42:28and everyone in there is leveling up.
0:42:30It's exactly what Cassidy just said.
0:42:32Everyone is collaborating. And when you
0:42:33collaborate, you throw down a ladder.
0:42:35They're going to throw down a ladder for
0:42:37you and bring you up to their level. And
0:42:39guess what? You might slip on that
0:42:40ladder, but the time you show up again,
0:42:42you're going to know how to grab that
0:42:43ladder and you're going to be able to
0:42:44climb higher and climb higher and your
0:42:45understanding is going to develop. I I I
0:42:47I still remember when I walked into my
0:42:50very first like cryptocurrency like
0:42:52meetup. I had no idea what a node was
0:42:56and what they were talking about
0:42:58decentralized non. Within two to three
0:43:01more meetings, I was able to explain
0:43:04back to somebody in a community coaching
0:43:06call exactly the differences between
0:43:08Bitcoin and all these other
0:43:09cryptocurrencies and how you can loan
0:43:11against your crypto or node. And
0:43:13although that has nothing to do with tax
0:43:15strategy here today, it's a perfect
0:43:16example of walking into a room where I
0:43:19had no knowledge because I had the
0:43:20desire to simply level up. So I went in
0:43:24with question marks and I walked out
0:43:25with answers.
0:43:26>> How does someone get the desire to level
0:43:28up?
0:43:29>> Not everybody is going to have the
0:43:30desire to level up and you have to be
0:43:31perfectly okay with knowing that there
0:43:33are two different types of people in
0:43:34life. There are types of people who have
0:43:36this fiery passion to just want to be
0:43:38better. Those are the people that I
0:43:40really associate myself with because
0:43:41when I'm around them, it's as easy as
0:43:43talking to them, as talking to my
0:43:45family. Being around them is easy as
0:43:47breathing, drinking water. And then I
0:43:49have this other group of people that
0:43:51I've removed myself away with a while
0:43:53ago. But every time I'm around them, it
0:43:55seems like we're talking about the world
0:43:57is falling apart. We're always
0:43:58depressed. We're focused on the
0:44:00negative. It seems like we're always
0:44:01looking for ways to dig ourselves back
0:44:02into a hole versus ways to dig ourselves
0:44:04out of a hole. And over time, I realize
0:44:06it starts rubbing off on me to the point
0:44:08where my attitudes and my actions start
0:44:10to change. And then now I don't know if
0:44:13I'm doing things that are in the best of
0:44:16my fulfillment within my capabilities
0:44:18because I'm allowing my circumstances to
0:44:20play a factor into how I feel every
0:44:22single day. And it's because of the
0:44:24people who I've associated myself with.
0:44:26Your environment is so important to how
0:44:29you act and the characteristics that you
0:44:31show up for other people. And so I've
0:44:34spent a lot of time, you know,
0:44:36evaluating who I spend my time with and
0:44:38evaluating that for some of my family
0:44:39members as well when they ask me for
0:44:41ways in which they want to level up.
0:44:42>> And so do you have conversations with
0:44:44these people or do you you cut them out?
0:44:46Like how does that interaction go?
0:44:47Because I think people hear that and
0:44:49they're like, "Oh, Carlton's an [ __ ]
0:44:50He doesn't like people. Oh, what? He
0:44:52made a lot of money. Now he's changed
0:44:54and he doesn't have time for us." Like,
0:44:55how do you deal with that?
0:44:56>> Well, I look at it like this, right? At
0:44:58any given moment,
0:45:00my life could be over.
0:45:05I'm dying every single day.
0:45:09And when you get radically clear with
0:45:12why you're here
0:45:14and what you feel like you're meant to
0:45:17accomplish,
0:45:19it starts changing how you wish to spend
0:45:21your time. You don't hate on people. You
0:45:25don't dislike people. You just choose to
0:45:28spend your time differently. And because
0:45:30you choose to spend your time
0:45:32differently, other people will first
0:45:33start to judge that. They'll say things
0:45:36like, "You don't care anymore. It seems
0:45:39like you're trying to do something
0:45:41that's outside of your operating basis.
0:45:42Why? Why are you trying to do that?" But
0:45:45over time, what will happen is people
0:45:47that were meant to be aligned with your
0:45:50goals will start to enter your life.
0:45:52These may be new people.
0:45:54The people that you wished could have
0:45:57risen with you may not be able to rise
0:45:58with you or they might be able to adopt
0:46:01some of your operating basis that you're
0:46:03starting to have because you're starting
0:46:05to wear off on them. And that's a
0:46:06beautiful thing. It's very beautiful
0:46:08when you can rub off on somebody that
0:46:10you really care about without having to
0:46:12force it, but just by being different
0:46:14yourself.
0:46:15But it's equally as sad sometimes when
0:46:17you realize, well, I I want this for the
0:46:19people around me, but I can't force them
0:46:21to see what I'm seeing either because
0:46:23that's not the way life is set up. Every
0:46:25person needs to see through their own
0:46:26lens. You can't force them to see
0:46:29through yours. So over time, all you can
0:46:32do is live righteously the way you feel
0:46:34like you need to live under God's
0:46:36tutelage.
0:46:37>> Have you always believed in God and and
0:46:39been religious?
0:46:40>> Yes, I have. Absolutely. I I was born
0:46:42Christian. Christian.
0:46:43>> Yeah. Yeah. Yeah, cuz I know that's been
0:46:44a big part of your journey or at least I
0:46:46know that you talk about it.
0:46:47>> Yeah, absolutely.
0:46:47>> Yeah,
0:46:48>> I'm glad you brought that up cuz God,
0:46:49faith, family is at the center of my
0:46:51life and arguably are the pillars that I
0:46:53base everything that I do off of. When
0:46:55I'm ever worried about what somebody's
0:46:57going to think about me on something
0:46:58that I feel passionately about, I always
0:47:00ask myself, is this in alignment with
0:47:02God, family, faith, and the last one
0:47:05being uh friendship or fitness? Like, if
0:47:07I'm hitting on those pillars with my
0:47:09content or with my messaging, I know I'm
0:47:11in alignment. And it's typically when
0:47:14I'm not hitting on those pillars that I
0:47:15start to question things. Yeah. So, if
0:47:17you're looking for alignment in in in
0:47:20life, alignment in what you what you
0:47:22need to share with the world, you know,
0:47:24create a basis to operate off of like I
0:47:26did and it worked out really well for
0:47:27me.
0:47:28>> Yeah. I I think that's an interesting
0:47:29point that you just made is that when
0:47:30you start to question yourself is really
0:47:32when you're not operating off of your
0:47:34pillars,
0:47:35>> right? And and then you need to be able
0:47:37to shift your own energy and and what
0:47:38you were describing about lifting others
0:47:41up. It's a couple things. It's being the
0:47:43lighthouse, right? And so, everybody has
0:47:46the opportunity to be a lighthouse.
0:47:48Yeah. Which I think is is what people
0:47:50miss. We all need other lighthouses. We
0:47:51all need other leaders and examples and
0:47:53people, but we can all be a lighthouse.
0:47:55And the lighthouse is the stansion is
0:47:58the thing that leads us is the one that
0:47:59points the way.
0:48:00>> That's right.
0:48:00>> And they're also a thermostat. Right.
0:48:03So, your energy as a thermostat. You can
0:48:05either heat the room or you can cool the
0:48:07room. You can heat the world or you can
0:48:09cool the world, right? Your ability to
0:48:13shift your energy into abundance will
0:48:16then permeate throughout your entire
0:48:18world.
0:48:19>> Yes.
0:48:19>> And so when you decide to become the
0:48:21version of yourself that wants something
0:48:22more for themselves, that's when
0:48:24everything else will actually appear.
0:48:26>> It's pretty magical. It's pretty
0:48:28magical. Like when you finally decide,
0:48:29it's almost instant sometimes, too. When
0:48:31you make the decision to quit the job,
0:48:33guess what? The next job or the thing
0:48:35that you wanted, you get the phone call.
0:48:37It's It's pretty magical the way that it
0:48:39happens.
0:48:39>> It is. It's like the world starts
0:48:40bending in your favor the moment you've
0:48:43you've gotten in alignment and you've
0:48:44you've you've already said what is going
0:48:47to happen whether it has happened or not
0:48:50yet you've already outlined it mentally
0:48:52>> and so how have you dealt with a lot of
0:48:54the challenges in growth because you
0:48:57went it's it's been a short period of
0:48:58time Carlton right like was it 2019 you
0:49:00started your
0:49:01>> yeah 2019
0:49:02>> and then you started YouTube channel
0:49:04>> yep 2020
0:49:05>> and you've basically grown you know to
0:49:0811 I don't know if you're or above that
0:49:10$11 million in revenue from like a
0:49:12$20,000 sale.
0:49:13>> Yeah, we'll probably do close to 20 20
0:49:15million this year.
0:49:16>> Yeah. What the hell, dude? Like,
0:49:18>> yeah,
0:49:18>> that's insane.
0:49:19>> That's like a six-year span that people
0:49:21dream of. And so, who did you have to
0:49:23become from that $20,000 sale to the $20
0:49:27million Carlton sitting here today?
0:49:29>> Yeah. Carlton went from solo YouTuber to
0:49:33I'm a YouTuber with a team of people
0:49:36that help me curate videos to I'm
0:49:38running a course and now all of a sudden
0:49:42all these members inside of my course
0:49:43actually want to work with me directly.
0:49:45So now I need to become a firm owner to
0:49:48I need to know how to build systems and
0:49:51process that can allow for people to
0:49:53grow within my firm. And then now I need
0:49:56to be the type of CEO that knows how to
0:49:58build leaders. And over time it's
0:50:01transitioned from just Carlton to
0:50:04Carlton in a small team to Carlton's the
0:50:06YouTuber to Carlton has a small little
0:50:07practice to Carlton has 55 employees.
0:50:10Now,
0:50:12everything that has happened is a
0:50:14byproduct of just going allin and
0:50:16saying, you know what, I'm willing to
0:50:18figure it out as I go. I know that these
0:50:21things are happening because of the
0:50:23opportunity that was provided to me. Um,
0:50:25from the moment that I decided to say
0:50:27yes to my mom and join her her practice,
0:50:29from when I decided to say yes and go
0:50:31get my tax license and make that
0:50:32sacrifice, when I decided to jump on
0:50:34YouTube when no one was talking about
0:50:36tax information during pandemic and all
0:50:38of this attention and opportunity flowed
0:50:40my way, it was my duty and my obligation
0:50:43to capitalize on it. I could have got
0:50:45comfortable. I could have said, you know
0:50:46what, this YouTube income is great.
0:50:47Let's just stay and focused on YouTube.
0:50:49But I listen to what people were telling
0:50:50me. Carlton, why don't you have a high
0:50:52ticket offer? Why don't you start a
0:50:53practice? Why don't you build something
0:50:55like this that can serve us? You know,
0:50:57your mom has this firm, but why don't
0:50:59you have something that gives us the
0:51:00real estate, gives us all of this. And
0:51:02when you start serving people
0:51:04>> and create, you start solving bigger and
0:51:06bigger problems, you start getting
0:51:08rewarded in bigger and bigger lumpsums.
0:51:11To be completely honest, the only reason
0:51:12why I grew so fast is because I just
0:51:14committed to solving bigger problems
0:51:15faster.
0:51:16>> I didn't get comfortable solving basic
0:51:18problems. I said, "Okay, I already
0:51:19solved these basic problems. Let me go
0:51:20figure out the bigger problems to
0:51:21solve." And then I became obsessed with
0:51:23solving bigger problems, which almost
0:51:25sounds crazy, but now I'm constantly
0:51:27just looking for problems to solve. And
0:51:29these are the things that have turned
0:51:31around and benefited my company and
0:51:33benefited my growth.
0:51:34>> How do you know that something's going
0:51:35to be a big problem to solve? How can
0:51:36you measure is this a big enough problem
0:51:39for me to solve?
0:51:40>> When I don't have all the resources
0:51:42myself to solve it, that's how I know
0:51:43it's a big enough problem for me to
0:51:45solve. when it's outside of my normal
0:51:47skill set. You know, a a problem for me
0:51:51early on was how do I go from half a
0:51:52million to a million dollars? That's
0:51:54well within my skill set because I knew
0:51:56how to get to half a million dollars. I
0:51:57I should know how to just double that,
0:51:58right? Okay. Well, then how do I go from
0:52:00a million dollars to $10 million? Okay,
0:52:02more leads, more more videos, more
0:52:04clients booking calls. Okay, well, how
0:52:06do you go from a $10 million company to
0:52:08a hundred million company? Well, gez,
0:52:11it's not just about selling more people
0:52:13and just hiring more people. It's not.
0:52:15It's so many more layers to this. And to
0:52:17be completely honest with you, wouldn't
0:52:19it make more sense for me to just go
0:52:20talk to somebody that's done that
0:52:21before?
0:52:22>> Go put myself in that environment. And
0:52:24so rather than just saying, "Oh, I have
0:52:26all the same skills needed in order to
0:52:29just continue to grow
0:52:31>> that that's that's crazy thinking. It's
0:52:34more important for me to say, why don't
0:52:36I go and find somebody who has already
0:52:39done the thing and then tell me all of
0:52:43the different obstacles that you had on
0:52:44the way to getting to the thing, the 100
0:52:46million. So that way I can just skip
0:52:48over all your problems way faster and
0:52:51get there in the fastest line as humanly
0:52:53possible. That has always been my my uh
0:52:56passion which is finding people who have
0:52:58already done the thing. My mother was
0:53:01already successful in tax and
0:53:02accounting. She was already running a
0:53:04business that was a multi-million dollar
0:53:05business. Okay, cool. I get how you do
0:53:07the thing. Now I know how I can go do my
0:53:09thing. But what if I want to do bigger
0:53:11than my mom's company, right? I want to
0:53:12double the revenue she's doing, triple
0:53:14the revenue she's doing. I need to go
0:53:16find somebody has done something like
0:53:17this and start focusing on that thing.
0:53:19And typically it leads to more problems
0:53:21that I don't have the solutions to.
0:53:23Right now that being AI, I wasn't the
0:53:25biggest wizard on AI uh 6 months ago.
0:53:27Now we have an AI associate that's
0:53:29working inside of our company building
0:53:30out systems for AI. So, I'm constantly
0:53:32looking for things that I might not be
0:53:34the best in and building up systems or
0:53:36finding the right people to solve that
0:53:37problem.
0:53:38>> That's right. I wouldn't be here if I
0:53:39didn't do exactly what you just said,
0:53:40right? I found Dan Martell first. Before
0:53:43he was Dan Martell, but I could see it.
0:53:45I was like, this guy's the real deal.
0:53:46>> Yes.
0:53:46>> And then Rich, our our mutual friend,
0:53:48Rich, and he opened up. The fact that he
0:53:50opened up a community, that's the other
0:53:53thing for people that are like, I don't
0:53:55know how to help people or don't want to
0:53:56help people like I was. I wouldn't be
0:53:59here if it weren't for
0:54:01people deciding to go help others. Yes.
0:54:04>> Right. I wouldn't be doing the thing
0:54:05that I love right now if I if if Dan
0:54:07didn't exist, if Rich didn't exist. If
0:54:09you weren't sitting here like helping
0:54:10people like you need to know that you
0:54:12have the ability to be a lighthouse and
0:54:13help people, but you also need to go
0:54:15find the greats and you need to spend
0:54:16the money.
0:54:17>> Yes.
0:54:17>> Right. Because what you just described
0:54:18was and I don't know who you're talking
0:54:20to to go to go build a $100 million
0:54:22company, but I'm sure it's not cheap to
0:54:24go talk to them.
0:54:25>> No. But it's gonna it's going to save
0:54:26you 10 years, right? Yeah. It's gonna
0:54:28save you 10 years by spending I don't
0:54:30know six, seven figures on on whatever
0:54:32that conversation costs, right?
0:54:33>> Yeah. Absolutely. Yeah.
0:54:34>> It's a six-f figureure conversation. I
0:54:35already paid it. And those are the types
0:54:36of conversations I'm looking to pay for
0:54:38because for me, I'm paying to solve
0:54:40problems faster than other people. If I
0:54:42have the resources to go and make an
0:54:45investment to join a mastermind or a
0:54:47club to get access to people that have
0:54:49solved $100 million problems and I'm a
0:54:5110 or $20 million business, why wouldn't
0:54:54I do that? Why wouldn't I go and drop
0:54:56six or or a couple of six figures into
0:54:58something that can easily help me
0:55:00exponentially grow to 100 million five,
0:55:03seven years faster? It's all about time
0:55:05value of money. And when you get to this
0:55:07point in the game, what I'm doing is I'm
0:55:08paying for information so I can I can
0:55:10make decisions faster and grow faster
0:55:12and know where the mistakes are. You can
0:55:14it's like it's like this. I can see
0:55:17about
0:55:19five miles down the road based off of my
0:55:21own understanding. But then you have
0:55:23people that have been on this earth
0:55:24longer who have done more than you that
0:55:27can easily see 10, 15, 25 miles down the
0:55:31road. So if you're you're capsized and
0:55:33only being able to see five five miles
0:55:35down the road because you've only done a
0:55:36million, you only done $10 million, or
0:55:38better yet, you only done $20 million,
0:55:41you think you know something.
0:55:42>> You think you know because you you
0:55:44started out seeing one mile, now you see
0:55:46two miles, now you see five miles. You
0:55:48think you're a badass cuz you can see
0:55:49five miles down the road. You're looking
0:55:51back at all those people that are barely
0:55:52getting a quarter mile vision and you're
0:55:54like, "Dude, wait till you can see five
0:55:56miles." This is the most dangerous place
0:55:59to be in, Cassidy, is where you think
0:56:02you can see things and you think you
0:56:03know everything. I never want to be the
0:56:05smartest person in the room. And that
0:56:07was something that was taught to me by
0:56:08my mom. Um, because that's how you know
0:56:09that you're a big fish in a very small
0:56:11pond. I want to be a small fish in a big
0:56:14pond. And I want to constantly be
0:56:15looking to grow. and being able to
0:56:17surround myself with people who think
0:56:19bigger than me, remind me of why I got
0:56:21into this business in the first place,
0:56:23why I'm so passionate, but more
0:56:24importantly, they give me the skills
0:56:26that I'm looking for to help me prevent
0:56:28the mistakes that are inevitably going
0:56:29to come as a part of growing. That's why
0:56:31they call it growing pains.
0:56:32>> All right. Well, I don't know where to
0:56:34finish from here because that was that
0:56:36was so good, bro. That was so good. That
0:56:38was so good.
0:56:38>> Got me ripping today. What is the next
0:56:40thing that the people listening should
0:56:42go do, be, have in their life to go
0:56:46create something for themselves and be
0:56:47patriotic?
0:56:48>> Well, stop paying the lazy tax. I call
0:56:50the lazy tax the tax that you pay for
0:56:54inaction. The tax that you pay for
0:56:57failure to go outside of your operating
0:56:59basis to go educate yourself. We view in
0:57:02the tax and accounting space as the CPA
0:57:05is the golden standard for everything
0:57:06tax. person that files my return, saves
0:57:08me money on taxes, handles anything with
0:57:10the IRS. But when you get into the game
0:57:13of trying to really build real
0:57:14sustainable wealth, you realize that
0:57:16there are certain professionals that are
0:57:18really good at just filing your tax
0:57:20return. Matter of fact, that's actually
0:57:21what they went to school to do, just
0:57:22file your tax return. And they're truly
0:57:24tax professionals, just like there are
0:57:25surgeons that specifically only work on
0:57:27specific things. And in the tax strategy
0:57:30realm, you have tax specialists that
0:57:32will spend and dedicate years of their
0:57:34life to figure out ways to help you
0:57:35structure your investments, structure
0:57:37your money, so you don't have to pay
0:57:39taxes at all. So that when you go into a
0:57:41CPA's office, all you're doing is what
0:57:43the CPA is supposed to do, collect your
0:57:45tax returns or your documents and submit
0:57:47a copy of your return. But not every
0:57:50person is going to hire a tax
0:57:52strategist. But where you can start is
0:57:54getting yourself educated on the tax
0:57:56system because at the end of the day,
0:57:58every single person is going to pay
0:58:00taxes as their single lifelong expense.
0:58:03So, if you can start wising up right
0:58:05today and getting yourself educated on
0:58:07some of the incentives that the
0:58:08government has placed in the tax code
0:58:09for you, you can start preparing for
0:58:12when the time is right to be able to
0:58:14jump into those incentives, whether it's
0:58:15now or later, to set you and your family
0:58:17up for success. And that's my goal for
0:58:19everybody.
0:58:19>> That's right. And I think the sooner
0:58:20that you get educated, the sooner you'll
0:58:22actually see that you have opportunities
0:58:23that you didn't even know were available
0:58:25to you. Right? My my whole purpose, my
0:58:27whole goal is to get people out of just
0:58:30living the same day on repeat in their
0:58:33their mundane mundane is not even the
0:58:37right word, but like I want people to
0:58:38live their best lives. And it's crazy to
0:58:41think that not paying taxes is actually
0:58:43one of the best ways that they could go
0:58:45do that. But like you said, not paying
0:58:47taxes is one of the most patriotic like
0:58:50family focused things that you can do.
0:58:52Yes. Get educated. Go talk to Carlton.
0:58:54If not Carlton, go get the best CPA that
0:58:56you can because the sooner that you pay
0:58:58less taxes, the sooner that you'll
0:58:59become free.
0:59:00>> Absolutely.
0:59:00>> So Carlton, where can they get a hold of
0:59:02you? Uh where do you want to send them?
0:59:03>> Yeah, you guys can go to our website uh
0:59:05taxal alchemy.com to get more help on
0:59:06tax strategy. Feel free to visit our
0:59:08YouTube channel at carltondennis. Our
0:59:10YouTube channel puts out a ton of free
0:59:11information. We post videos every single
0:59:13week. And if you're somebody that's
0:59:15ready to take that next step, be sure to
0:59:17DM us a message on Instagram. We'd be
0:59:19more than happy to put together a free
0:59:20tax analysis.
0:59:21>> Carlin, thank you so much, dude. Thanks
0:59:22for having me on. Yeah.