For Your Own Good › Episode 49
Why Your Content Will NEVER Go Viral ( The Avocado Theory ) with Grant Owen
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About this episode
From posting 3 stories a day to building a $65,000/month content empire, Grant Owen reveals the brutal truth about why 99% of people shouldn't make content. In this episode, he breaks down the exact viral formula that generates millions of views, why remote podcasts are dead, and how to hack Alex Hormozi's feed. If you're tired of creating content that gets no views and ready to learn the 3-second rule that changes everything, this one's for you. CONNECT WITH US / GuestGrant Owen is the founder of a content agency generating $65K/month, helping brands and creators go viral across all platforms. He's mastered the art of creating content that converts, working with high-ticket clients to generate millions in revenue through strategic social media. Grant specializes in the psychology of viral content and has cracked the code on what makes people click, watch, and buy. Instagram: https://www.instagram.com/iamgrantowen/ / HostKassidy Warren - Real estate entrepreneur and hotel investor Instagram: https://instagram.com/kassidy.warren CHAPTERS 00:00 - The $65K/Month Content Empire 07:02 - Why TikTok Is The Ultimate Testing Ground 12:01 - The Brutal Truth About Content Creation 19:37 - The 5 Topics That Always Go Viral 26:29 - From Corporate to Content Agency 44:08 - Why Beliefs Matter More Than Marketing 1:00:36 - The 1000 Shitty Videos Strategy LISTEN & WATCH: • Apple Podcasts: https://podcasts.apple.com/us/podcast/for-your-o • Youtube: https://www.youtube.com/@KassidyWarren
Chapters
- 00:00 The $65K/Month Content Empire
- 07:02 Why TikTok Is The Ultimate Testing Ground
- 12:01 The Brutal Truth About Content Creation
- 19:37 The 5 Topics That Always Go Viral
- 26:29 From Corporate to Content Agency
- 44:08 Why Beliefs Matter More Than Marketing
- 1:00:36 The 1000 Shitty Videos Strategy
The systems behind these conversations — the deal underwriting, the tax strategy, the operators doing it live — are in Escape Velocity.